Monday, March 26, 2007

2002 Pura Vida Howell Mountain Zin


Like the last wine was an example of the good side of wine clubs; this wine is an example of the downside. It was part of our Wine Shop at Home shipment for March, and turns out to be a custom label second.

Custom labels, or vanity labels make popular gifts; frequently real estate agents or other personal service professionals will have some made up to give as thanks to their clients. Or perhaps you got married at a winery and wanted to give your guest a gift of your own "personal" wine. There's really nothing wrong with custom labels, except that they are rarely better than average.

What makes me believe that this is a custom label wine is that:

  1. There is no URL on the bottle
  2. Googling for Pura Vida returns no winery
  3. On the bottle it says "Cellared and Bottled by Terroir Napa Valley Wines"
  4. On the Terroir Napa Valley Wines web site they do not list the Pura Vida Label
  5. And the Wine Shop at Home resells custom labels straight from their web site.


I opened this bottle to accompany some BBQ venison tenderloin steaks. It had a light colour, like a pinot. First sniff gave me charcoal, shortly followed by fruit. very skinny legs only presented themselves at the end of the drain. Then a re-sniff gave me apricots and cherries.
The taste was light with definite oak. It had a boozy finish.
After the first 1/2 glass, I let it sit while I attended to the steaks.

The wine improved slightly with the accompanying meat. It aquired a smokey flavour.
The glass I had after dinner showed the spice and oak I expect from a cab. Why ruin a Zin with Bordeaux flavours???? It also did not open well as it acquired a slightly sour if not bitter taste after breathing in the bottle for a couple of hours.

The presentation was ok. It came with a real cork in a Bordeaux bottle, with no extra data on the label. The tasting notes that accompanied it gave good information about an AVA that I am not familiar with (Howell Mountain), but little about this wine in particular.

The Verdict:

Not so bad I wouldn't cook with it. Should be a $7 bottle of wine.






Style:Bordeaux
Varietals:Zinfandel
Appellation/Terrior:Howell Mt., California
Vintage:2002
Vintner:Terroir Napa Valley Wines
Alcohol:15.2% by Volume
Price:$18.39

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